LAURA MERCIER
LAURA MERCIER
Narrative direction for Laura Mercier was done on a month to month build. From inspiration, to art directing on site photo shoots, we created a beautiful grid for the international beauty brand. Worked closely with photographers and influencers to produce work.
Responsibilities:
Art Direction | Concept, mood boards, presence on shoots
Narrative direction for Laura Mercier was done on a month to month build. From inspiration, to art directing on site photo shoots, we created a beautiful grid for the international beauty brand. Worked closely with photographers and influencers to produce work.
Responsibilities:
Art Direction | Concept, mood boards, presence on shoots

KÖPPEN
Photo and video shoot for Dick's Sporting Good private label, Köppen. Photo and video shoot content lead to in store signage, print ads, digital banners, and a website redesign.
Responsibilities:
Art Direction | "Take on Today", photo & video shoot, in-store point of sale, banners, website, multimedia videos, grassroots, PR, overall branding
Design | In-store point of sale, banners,
look & feel


